Kérastase is celebrating International Mentoring Day by announcing its new program—Power Talks. Power Talks aims at closing this confidence gap between men and women through mentorship, education, and inspiring discussions.

Kerastase created the program in partnership with mentorship nonprofit Step Up. Step Up works to provide structure for girls to define their unique vision of success, and offering support and a safe space.

There’s clearly a need—women who have had a mentor are 74% more likely to be very self-confident, according to research, according to Kerastase. (The brand conducted a survey on more than 2,500 women in the U.S., China, Brazil, the UK and France in August 2022.) Plus, youth with a mentor are 130% more likely to hold leadership positions.

The “Power Talks” program consists of “flash mentoring” sessions hosted for women, by women and is based on the idea that just one powerful interaction between a mentor and mentee can make a lasting impact.

The program pairs mentors and mentees together for short-term, targeted, skills-based mentoring session to help boost their confidence during the crucial moments in the beginning of their career.

Guillaume Duez, Kérastase General Manager, comments,  So much of the spirit of the Kérastase brand is about inspiring confidence in women, which is why we wanted to dedicate our time to conducting research on this topic. It was then that we learned what a prevalent issue this is for women across the globe, and our new philanthropic mission became clear. We’re very proud to be partnering with Step Up on this work.”

Delores Morton, CEO of Step Up, adds, “At Step Up, we believe girls deserve to define and pursue success on their terms. We’re excited to partner with Kérastase to together ensure young women across the US benefit from the experiences of mentors to nurture their personal and professional growth.”